LiveMarket promotions are free (with a premium upgrade available) so that even the smallest supplier can share fine artisan tea with the world. We encourage advertisers to post content describing their tea and teaware without cost to reach Tea Journey’s audience of 20,000 tea enthusiasts. There are no strings, no hidden charges. Readers respond to advertising that informs and makes it convenient to buy direct from producers as well as reputable retailers on every continent.
Post photos of your teas or teaware, video of yourself and your garden, and describe taste and characteristics. Learn immediately what works by monitoring real-time feedback.
There is no limit to words and images.
So how does Tea Journey make money giving away free ads? Relationships are based on value, not price. Our venture is financed by tea-thirsty subscribers in 104 countries. Enhancing their journey in tea is our reason, our mission, our WHY? Readers who pay for content do not object to advertisers promoting quality products. Relevant advertising that educates and makes purchases convenient adds value to our publication.
LiveMarket pays in two ways.
- It brings in cash, offsetting your marketing expense. How much? Vendors in the program offer 500 grams of teas that vary from $17 US Dollars, to 70 Indian Rupees, to 70 French Euros to 7000 Chinese Yuan ($1000). Marketers who regularly update their LiveMarket promotion and create an effective landing page featuring specialty teas in the $20-$40 range may close 10 sales a month. Appealing images and a compelling brand story are sufficient, but campaigns featuring video are more effective in capturing the attention of 62% of readers who view Tea Journey on mobile devices.
- During the past four years, Tea Journey has attracted a loyal readership of several thousand “unlimited access” paid subscribers and about 10x that many “free” limited access (three posts per month) subscribers. Together they closely resemble the global (English-speaking) tea community. Crafting messages that resonate with Tea Journey’s readers (and drive sales) suggests those same messages, price points, and selections will scale on social media. A LiveMarket campaign that generates 10% click-throughs, leading to a landing page that converts 50% of motivated buyers will do brilliantly on Instagram, Facebook, and even Twitter.
How will you know the value of LiveMarket advertising until you give it a try?
Yours in tea,