Global Matcha Production

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Hello from Bangkok!

I am in Bangkok attending the World of Coffee, Asia, and what a fun (and tiring) event it was. But one of the things that intrigued me the most was that the show didn’t just have coffee. It had quite a few…. wait for it….drumroll….matcha stalls! In fact, I did a whole matcha cupping at one of the stalls. I bought the Jingshan matcha (the birthplace of matcha!) to take home. Well, let’s say in a sea of brown roasted coffee, there were quite a few green matcha streaks.

Today, I am sharing a new article by a new Tea Journey writer, Emily Meneses. Emily, among other things, is the editor of the Barista Magazine and a good friend. She has written about matcha production around the world. With the massive demand for matcha refusing to slow down anytime soon, matcha production is no longer exclusive to Japan. Farmers around the world are experimenting with embracing matcha cultivation. Learn more about what countries stand where on this, in Emily’s article.

The matcha issue is slowly shaping up to be quite a treasure, isn’t it?

Don’t forget to share the stories with your friends, family, colleagues, or anyone who you feel would enjoy reading them.

Yours in tea,

By EmilyJoyMeneses

Matcha Production Around the World: Growing Beyond Japan

Matcha is no longer just Japan’s treasure – discover how China, Kenya, Taiwan, and the U.S. are reshaping its flavor, craft, and authenticity.

Read more

While you are understanding more about matcha production, do also check out the article about how matcha went from the Zen temples to becoming the global revolution it is today.

Check it out here:

By Bhavi Patel

The Global Matcha Revolution: From Zen Temples to a Powerhouse

As matcha evolves into an $11 billion global phenomenon, discover how this ancient Japanese ritual transformed into a modern superfood staple, outperforming coffee in sustainability, health benefits, and market growth.

Read more

Talking about the history of matcha, do also check out our article about tea emissaries – Eisai and Enni Ben’en who brought powdered tea from Japan.

You can read the article here:

By Dan Bolton

Tea Emissaries: Eisai and Enni Ben’en

Tea Emissaries Eisai and Enni Ben’en brought powdered tea from China to Japan, weaving Zen practice, ritual, and cultivation into traditions that evolved into Japan’s iconic tea ceremony.

Read more

I am super excited about sharing all the amazing Matcha articles I have lined up for this issue. So, stay tuned!

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It means a lot to us!

Until next time.

Bhavi Patel, Editor, Tea Journey Magazine
Bhavi Patel, known as Banjaran Foodie, is the editor of the Tea Journey Magazine and a distinguished tea and coffee expert with a background in dairy technology and brand building. As a trusted writer for renowned publications including Perfect Daily Grind, Barista, and STiR Magazines, she combines scientific expertise with storytelling to explore specialty beverages.

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Bhavi Patel, known as Banjaran Foodie, is a distinguished tea and coffee expert with a background in dairy technology and brand building. As a trusted writer for renowned publications including Perfect Daily Grind, Barista, and STiR Magazines, she combines scientific expertise with storytelling to explore specialty beverages.